Now, we have several different models of that original machine that effectively cater to different segments of the market. He went full-time after graduating from the University of Colorado in and took over the role of running the company last February after his father passed away at the age of Internally, we have changed the way that orders are processed by implementing an automated system. We also have a completely brand new, original website. Design, orders, tracking, and sales are just some of the areas where we are focusing.
We have also conducted more business in foreign markets over the past 10 years, which through actively hiring sales representatives in those markets, we plan to continue that trend. However, among all of these advancements and improvements, Jeff said some things will remain constant thanks to his father.
That makes us always focus on quality, which means everything we send out has to be perfect. I personally check every machine that goes out. This is something we do because we actually enjoy it, and we take a lot of pride in it.
With that being said, there are also new products that we are working on bringing to the table. Rusty made a great product that provided a healthy business, but there are other opportunities that we are actively pursuing. For us to grow the business, focusing on the needs of our customers is crucial. Jeff certainly does have big shoes to fill, but he has risen to the occasion, all the while keeping in mind what his father taught him and the legacy Rusty left behind.
My dad was a little eccentric, and he was extremely intelligent. In my opinion, he was a mechanical genius. He created a great product, which lead to a healthy family business, and that is a huge achievement. Log in to leave a comment. Sign in. Log into your account. Password recovery. Recover your password. Friday, January 14, Recover your password. Friday, January 14, Media kit Contact. Forgot your password? Get help. Oil, lubricant, lubrication — what is this all about?
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Being a family-owned business, we know how important every dollar is. Our competitive price point makes our product affordable for small and large companies alike. This means less scrap parts, which leads to higher profit and productivity while keeping a high level of productivity intact.
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